My LuLaRoe reporting
I have covered LuLaRoe since the first class-action lawsuit in 2017, publishing a 10,000-word feature in 2020 that is the basis for the documentary on Discovery Plus, released December 2021. I served as a consulting producer on the film, and appeared in at as an expert.
Millennial Women Made LuLaRoe Billions. Then They Paid The Price. February 2020. 7 million page views and counting!
LuLaRoe Is Paying More Than $4 Million To Settle A Lawsuit That Claimed It Was Running A Pyramid Scheme February 2021
LuLaRoe Is Firing All 167 Employees At Its Warehouse After Years Of Legal Drama October 2019
An Ex-LuLaRoe Employee Says In Lawsuit He Was Tormented By His Coworkers With Racist Jokes And Slurs February 2018
People Are Horrified With LuLaRoe For Standing By A Retailer Who Mocked Down Syndrome January 2018
LuLaRoe Is Getting Criticized Again From Women Furious About The Latest Line Of Clothes November 2017
LuLaRoe Founders Say People Accusing Them Of Running Pyramid Scheme Have An "Uneducated Opinion" November 2017
At Least 24 Women Who Sold Lularoe Who Have Filed For Bankruptcy Since 2016 November 2017
10 Women Who Have Lost Thousands Of Dollars In LuLaRoe Explain What It Has Done To Their Families October 2017
Women Say They're Stuck With $20,000 Of Worthless Clothing In A LuLaRoe "Pyramid Scheme" October 2017
Women Are Furious Because They Say Their LuLaRoe Leggings Rip Like "Wet Toilet Paper" April 2017
Watch the trailer for “The Rise and Fall of LuLaRoe.”
Listen to the podcast, "The Rise and Fall of LuLaRoe"
In this six-part series, I explored some of the deeper questions about LuLaRoe, and gave behind the scenes insight into the series.
Press
“‘The Rise and Fall of LuLaRoe,’ New Investigative Documentary From Discovery Plus and BuzzFeed Studios, to Debut in December” - Variety
"The Rise And Fall Of LuLaRoe" Trailer Just Dropped And I Honestly Cannot Wait For More Of This Leggings Drama - BuzzFeed
“‘The Rise And Fall Of LuLaRoe’ Investigates Scandal Behind Marketing Company” - Forbes
“The Rise and Fall of LuLaRoe: Watch Retailers Relive the Trauma of ‘Hitting Rock Bottom’ - E! Online
